Projects

Eternal Gym

Project type
Web design · personal project
Services
  • Web design
  • UX/UI design
Eternal Gym home page: a man lifting a dumbbell under the headline “Transform your body. Push your limits.”

Introduction

Eternal Gym is a website concept for a gym in Sils, designed for a young audience that decides in seconds. I designed it on my own initiative, as an exploration: what does a twenty-year-old need to see to choose a gym at a glance?

“The Eternal space” section with two photos of the red and black machine rooms.
Eternal Gym “Join the community” block: a strip of gym photos and a link to the services.
Eternal Gym group classes: six cards with icons for yoga, spinning, zumba, GAC, balance and kids.
Eternal Gym pricing: three plans, Beginner, Intermediate and Pro, with their monthly price and what they include.
Eternal Gym “A space made to push you” section: six cards with the centre's amenities, such as lockers, wifi and a cardio area.
Closing Eternal Gym block with the headline “Train at your pace, invest in yourself” over a dark photo of a man training.

Got an idea in the works? Let's make it real

Tell me what you have in mind and let's get started. Design, development or both.

Projects

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Contact

The best websites start with a hello

Can't wait to hear from you!

hola@annaguix.es

Anna Guix

Design Engineer

I'm an AI Specialist at Hooba, where I lead the team's AI projects and look for ways to apply it to everyday work. With one clear idea: AI speeds things up, but people make the decisions.

I also run Atiza, my design studio, where I design and build websites and brands for businesses that want to grow. Each one built for a clear goal: that people write to you, buy from you, trust you. Taking care of the details you don't see: the rhythm of the spacing, a well-timed transition, copy that sounds like a person. I've published more than 150 projects over my career, and each one has taught me something I bring to the next.

I'm a Framer Expert and I work with design agencies and other companies. You can reach me on LinkedIn or send me an .

What I do

From design to a live website

I take on the project from start to finish or join your team at whatever stage you need, from strategy to launch.

  • [01]

    Web design

    Custom websites, from the structure to the last visual detail, designed so people find what they're looking for and do what your business needs.

  • [02]

    Framer development

    I build your design with CMS, components and interactions, ready for your team to edit without touching code.

  • [03]

    AI development

    Coded websites built with AI and reviewed screen by screen, for projects that need to go beyond a visual editor.

  • [04]

    Branding

    Visual identities from scratch that work as well on screen as on paper.

AI builds. The judgement is mine.

Technology changes. The way to care for a website doesn't.

AI is now the foundation of how I build, but not of what I decide. I design every website to measure, alongside you. I move fast where I can and slow down where it matters. At the end I hand you the website with the keys, ready for your clients to enjoy and for your team to edit without fear and without depending on me. AI brings the speed, and the time it saves me I spend listening: my attention is always on whoever is going to use the website.

This website is the proof: I designed it in Figma and built it with Claude Code on Astro, with rules from the first commit and screen-by-screen review. The code lives on GitHub and every change is published automatically on Vercel.

Shall we talk?

hola@annaguix.es

Case study

Eternal Gym

Context

A real gym, a personal exercise

There was no brief: there was a gym in Sils, the village where I live, and a wish to explore. I turned it into a personal exercise to design with complete freedom, with no briefing and no limits, and to test an idea: what a gym website would look like if it were truly designed for Gen Z and millennials, an audience that compares, decides and moves on in seconds.

What I did

Five seconds to convince

I designed it from start to finish, by hand and without AI, starting from one question: if a twenty-year-old is choosing a gym, what do they need to find in the first five seconds? What they do, what they have (classes, machines, spaces) and why this one and not another. Those three answers set the hierarchy of the whole website.

Approach

Visual and with rhythm

A very visual website with rhythm, one that answers those three questions before the first scroll. Bold colours, powerful images and a cadence that matches the energy of training. Pure design, focused on what really drives a choice.

Got a similar project?

Tell me your idea and we'll look at it together.